Introduction to Web and eCommerce User eXperience Design
27 min! Run Time
Employees
only
Provided
Friendly
Access
Description
This free, roughly 30-minute course introduces the foundations of user experience design for web and eCommerce sites, so you can build a stronger base before going deeper.
What this course covers:
- The core UX design elements that shape a web interface: usability, persuasion, and graphic design
- Concrete examples drawn from real websites
- Why and how the quality of the user experience affects an eCommerce site's bottom line
- The foundational points to know before taking more advanced UX courses
By the end, you will understand the key ideas that underpin effective user experience design online.
System Requirements
See System Requirements in the Coggno Knowledge Base
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Takako Hunt
"Very, very, very outdated..."
Table of Contents
Introduction
What is "User eXperience"?
What Makes a Great User eXperience?
Show Me
Why is the User eXperience Important?
There is a Great Deal of Room for Improvement
Websites Typically Evolve the Quality of their User eXperience
There is a Natural Order to the Design of a Website User eXperience
Summary
Introduction to Web and eCommerce User eXperience Design
Learn who the course is for and what its about.
A definition of the five components that determine the user experience on a website.
Learn the key design factors for a great user experience and what sort of expertise is necessary to achieve them.
Consolidate your understanding with concrete examples from real web sites of good and poor usability, persuasion and graphic design.
Understand the bottom-line value of an investment in the user experience through a cost-benefit example.
Learn from web traffic statistics how much room for improvement there is that could be addressed by investing in the user experience.
Learn why the typical approach to the design of the user experience is wrong and costly.
Learn how to approach the design of the user experience in a way that is more efficient and cost-effective.
How to continue your education in user experience design.
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