Introduction to Web and eCommerce User eXperience Design

Created by: Deborah J. Mayhew, PhD
5.0 3,491 views
Last Updated 12/2013
English
Finish in
27 min! Run Time
Made for for
Employees
only
No Certificate
Provided
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Amendment 42-24 Authorized for use 1 January 2025 / Mandatory 1 January 2026

Description

This free, roughly 30-minute course introduces the foundations of user experience design for web and eCommerce sites, so you can build a stronger base before going deeper.

What this course covers:

  • The core UX design elements that shape a web interface: usability, persuasion, and graphic design
  • Concrete examples drawn from real websites
  • Why and how the quality of the user experience affects an eCommerce site's bottom line
  • The foundational points to know before taking more advanced UX courses

By the end, you will understand the key ideas that underpin effective user experience design online.

System Requirements

See System Requirements in the Coggno Knowledge Base

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Takako Hunt

Takako Hunt

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Table of Contents

Introduction
What is "User eXperience"?
What Makes a Great User eXperience?
Show Me
Why is the User eXperience Important?
There is a Great Deal of Room for Improvement
Websites Typically Evolve the Quality of their User eXperience
There is a Natural Order to the Design of a Website User eXperience
Summary

Introduction to Web and eCommerce User eXperience Design

Promo Video
Promo Video
Introduction
Introduction

Learn who the course is for and what its about.

What is "User eXperience?"
What is "User eXperience?"

A definition of the five components that determine the user experience on a website.

What Makes a Great User eXperience?
What Makes a Great User eXperience?

Learn the key design factors for a great user experience and what sort of expertise is necessary to achieve them.

Show Me
Show Me

Consolidate your understanding with concrete examples from real web sites of good and poor usability, persuasion and graphic design.

Why is the User eXperience Important?
Why is the User eXperience Important?

Understand the bottom-line value of an investment in the user experience through a cost-benefit example.

There is a Great Deal of Room for Improvement
There is a Great Deal of Room for Improvement

Learn from web traffic statistics how much room for improvement there is that could be addressed by investing in the user experience.

Websites Typically Evolve the Quality of Their User eXperience
Websites Typically Evolve the Quality of Their User eXperience

Learn why the typical approach to the design of the user experience is wrong and costly.

There is a Natural Order to the Design of a Website User eXperience
There is a Natural Order to the Design of a Website User eXperience

Learn how to approach the design of the user experience in a way that is more efficient and cost-effective.

Summary
Summary

How to continue your education in user experience design.

Attachments:

Handouts   (850 KB)
This pdf file contains the Powerpoint slides for this course in handout format (2 slides per page).
Slides   (1000 KB)
This pdf document contains the PowerPoint slides for this course in full slide format (one slide per page).
This Word file contains links to a set of recommended follow on readings.
Find a whole curriculum of courses on software and website user experience design here.

Frequently Asked Questions

This course is designed for employees who need to complete Introduction to Web and eCommerce User eXperience Design training

Yes. This course is designed to meet applicable federal requirements and commonly mandated state standards. Always confirm specific state or industry requirements with your local regulations.

The course takes approximately 27 minutes to complete and can be paused and resumed at any time.

No. This course does not include a certificate of completion.

Yes. You can assign this course to individuals or groups using Coggno’s LMS, or purchase multiple seats for your team.

Yes. This course can be exported for delivery in most learning management systems (SCORM compatible).

Yes. The course is fully self-paced and available 24/7.

Yes. This course includes a knowledge check to reinforce learning and verify completion.

Learners have lifetime access from the date of purchase.

Yes. A preview is available so you can review the course format and content before purchasing.

Yes. Content is reviewed and updated as regulations and best practices change.

No. This course is not included with the Prime Subscription and must be purchased separately.

Yes. Refund requests can be submitted within 30 days of purchase.